It’s STILL raining so I thought I would make this post weather relevant.
RAINS is a Danish rainwear company founded in 2012. It has made the traditional rubber raincoat much cooler offering a full line of waterproof outerwear, bags and accessories to the fashion conscious consumers who are not lucky enough to live in LA.
I have just ordered the baby blue number below…unfortunately it’s perfect for London life!
Inspired by both Scandinavian weather and design heritage, RAINS merge traditional methods with innovative techniques to create understated and considered rainwear made to last beyond the season.
Check them out www.rains.dk